GENDER, SOCIETY & CULTURE

DESIGN TO CHANGE SOCIETY

Bronze Lion in Cannes & Grand Prix winner at Dubai Lynx When “Desert Flower”, the film about the life of the super-model Somalia born Waris Dirie wa...

THE COURTSHIP RITUAL SWEET TWIST

For ages, the women who took the lead, making the first step towards a man they’ve liked, were under scrutiny. They risked rejection, social judgment, harsh la...

CHILD MARRIAGE, STILL A TOPIC

In Lebanon, child marriage is legal and many girls are married at a very young age. The RDFL Lebanese Women Democratic Gathering have been working on The "Not...

DESIGN TO CHALLENGE AND DEFY TABOOS

2019 was the year when the FGM was more than one agency’s topic of concern. Several hospitals, NGOs and creative entities approached in their own key the ...

SISTER OF MAN vs BROTHER OF WOMAN

After the launch of the Cannes Glass awarded campaign “Give Mom back her name”, created in 2015 under the Impact BBDO signature, the idea of challenging langu...