Contemporary classics, with Bouguessa
Bouguessa should be a staple in every contemporary woman's wardrobe. You might be familiar with the Dubai-based brand, as it exploded in popularity in 2017, wh...
The legend behind the Ad: Diaa
Mohamed DiaaElDin Osman - or just ‘Diaa’ for short, is what we like to call a Legend among the Greats. If you think you haven't heard of him, you might be wron...
Bodies as Clothing: Animistic Fashion
From a young age, we are taught to empathize with the people around us. But what about our planet? What if all the things in our physical world had consciousne...
Mochi: Sweet and colourful fashion by Ayah Tabari
If you haven't heard of Mochi before, you're in for a real treat! The brand has had a marvellous journey over the years, all thanks to designer Ayah Tabari, th...
Rami Al Ali: Well-made design with a Syrian soul
Syrian fashion designer Rami Al Ali has managed to create a niche brand, with refined and elegant lines, that caters to an international, modern woman, while s...
PASKAL’s new collection: About beauty and fragility
The world is going through rough times right now, and all we can do is use our voice so that the good can rise from the ashes again! Continuing our series of U...