LIFE QUALITY HAS A NEW STANDARD
Ikea Israel alongside McCann Tel Aviv has released a set of furniture hacks that anyone can download and 3D-print to make their products more usable by people...
Middle East
Middle East
THE COURTSHIP RITUAL SWEET TWIST
For ages, the women who took the lead, making the first step towards a man they’ve liked, were under scrutiny. They risked rejection, social judgment, harsh la...
EGYPTIAN JOURNALISTS TO WIN PULITZER PRIZE
Maggie Michael and Nariman El-Mofty became the first Egyptian women to win the Pulitzer Prize, in the International Reporting category, on May 28th 2019, at Co...
SIGAL ABUDI
FROM ÉCOLE DES BEAUX ARTS TO CANNES Sigal Abudi defines any convention. She is an awarded Creative Director, Lions included, and the mother of three. She ...
CHILD MARRIAGE, STILL A TOPIC
In Lebanon, child marriage is legal and many girls are married at a very young age. The RDFL Lebanese Women Democratic Gathering have been working on The "Not...
SISTER OF MAN vs BROTHER OF WOMAN
After the launch of the Cannes Glass awarded campaign “Give Mom back her name”, created in 2015 under the Impact BBDO signature, the idea of challenging langu...