GENDER, SOCIETY & CULTURE

DESIGN TO CHALLENGE AND DEFY TABOOS

2019 was the year when the FGM was more than one agency’s topic of concern. Several hospitals, NGOs and creative entities approached in their own key the ...

SISTER OF MAN vs BROTHER OF WOMAN

After the launch of the Cannes Glass awarded campaign “Give Mom back her name”, created in 2015 under the Impact BBDO signature, the idea of challenging langu...

KEVLAR AS COVER BOOK CHOICE

When the Taliban invaded Northern Pakistan, they banned girls from attending school, often resorting to violence to enforce edicts. Opposition was punished by...